SERVICE CAPABILITY

Strategic Communications & Engagement

Strategic communications and stakeholder engagement for Australian Government, helping programs explain change, build understanding and support participation.

What this service entails

Pinaka develops strategic communications and stakeholder engagement approaches for Australian Government programs. We translate complex policy, service and delivery information into clear messages, practical engagement activities and measurable communication plans.

Challenges we help address

  • Stakeholders receive inconsistent or overly complex information.
  • Programs lack a clear engagement strategy, audience view or feedback loop.
  • Change communications are not aligned with delivery milestones.

Key activities

  • Map audiences, stakeholders, needs and influence.
  • Develop communication and engagement strategies.
  • Create messages, channel plans and communication materials.
  • Plan consultation, feedback and measurement activities.

Typical deliverables

  • Communication and stakeholder engagement strategy
  • Audience and stakeholder map
  • Key messages and channel plan
  • Engagement, consultation and evaluation plan

Client outcomes

  • Clearer understanding of policy, program or service change.
  • Stronger participation and stakeholder confidence.
  • Timely feedback that improves delivery decisions.

Where this applies

Suitable for policy announcements, program delivery, service reform, digital transformation, consultation and change initiatives across Australian Government.

How we deliver

Delivered through focused discovery, stakeholder analysis and collaborative planning, with communication products tailored to the audience, channel and program stage.

Panels and approved entities

Support is tailored to program governance, accessibility needs, consultation obligations and delivery timelines.

Approved panels

Approved entities

A Square Consulting Group

Included skills

Engagement and Co-Design, Strategic Communications

Discuss your communications or engagement requirement

Share your program context and audiences and we will confirm the right communications and engagement approach.